Classic Storytelling | Writing & Authoring Services

Good stories need to be told, but only the best stories will be shared.
I specialize in Brand Identity, Insight and Concept Writing (English and German). Because it’s the right stories that drive traffic to companies’ websites, I also started offering my Journalistic and Brand Journalistic Writing skills (German language only) with a special focus on society, nature and culture. The right stories generate leads and even drives sales. Telling those stories in the ways people want to hear, read, or see them, at a time when trust in traditional media is declining, is a unique skill that can’t be handled through traditional PR.

Copywriting

  • Brand Identity
  • Human-Centered Insights
  • Product and Campaign Concepts

Brand Journalism

  • Blogs
  • Magazines
  • Interviews

Classic Journalism

  • Travelogues
  • Reports and Profiles
  • Columns and Commentaries